Searching for Data Driven Marketing Decision Support System information? Find all needed info by using official links provided below.
https://towardsdatascience.com/data-driven-decision-support-system-to-predict-the-success-of-marketing-campaign-719e8541515f
Oct 05, 2019 · Decision Support System (DSS) and BI have been applied to banking in numerous domains to perform data mining and subsequently decide on marketing strategy. Here, I have analyzed a large set of 150 features related with bank’s clients, identified product and social-economic attributes.Author: Sarit Maitra
http://dssresources.com/papers/features/jessani/jessani12052003.html
Creating an Effective Data-Driven Decision Support System by Robin Jessani, Teradata Marketing Manager The concept of an interactive computer-based system that helps companies make better business decisions has been around since computers came into widespread use. The vision is deceptively simple.
https://www.researchgate.net/publication/220630419_Understanding_Data-Driven_Decision_Support_Systems
Data-driven DSS is one of five major types of computerized decision support systems and the features of such systems vary across specific implementations. Different development packages also …
https://www.managementstudyguide.com/building-knowledge-driven-decision-support-system.htm
Implementing knowledge-driven decision support system is one of the best ways to capture, process and store and share knowledge among employees. The information can be easily accessed by the user to resolve a variety of problems, issues or concerns.
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